My Work
I am a design researcher and practitioner with over 15 years human-centred research and design experience working with cross-functional teams. My work has focused on user experience, sustainability, innovation management, and exploratory design approaches. A snapshot of select work is provided below.
Select Recent Research Initiatives
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Generative research (1:1 interviews) with insurance advisors to learn about experiences with the digital software required for creating and submitting insurance applications. Purpose: inform the design of updated software UX and UI
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Generative research (1:1 interviews) with insurance advisors to learn about the holistic advisor experience, user needs, preferences, and pain points. Purpose: increase sales by developing a deeper understanding of advisor needs and identifying opportunities to enhance support for their business.
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Moderated usability test on two new digital experiences with specialized audiences: a digital tracker for advisors to monitor status of insurance transactions, and a new portal for travel insurance brokers. Purpose: evaluate the design of the digital experiences with the target audience so it can be enhanced before launch, if needed.
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Unmoderated concept testing for a new affinity partner program. Purpose: evaluate user perception of the new idea before pursuing further research and design.
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Unmoderated usability testing on new flow for group benefits submission. Purpose: identify pain points in the design to ensure ease of use by policyholders when submitting health and dental claims.